Archive

Meta handed its new AI agent the Instagram handle a rock band had used for years. Muse the band now posts as @museband.

Google Analytics has a new report type called Dashboards. Standard properties can place up to 15 cards on one board; Analytics 360 properties get 30.

Mark Weinstein is leaving Hilton after 16 years as a marketing leader, most recently as global CMO and head of luxury brands. No successor has been named.

TikTok has blocked a Meta campaign urging it to accept the same teen safety limits Meta agreed with US state attorneys general. Axios reported it on 11 September.

Retail media in Poland is worth about 2 billion zloty, with Allegro taking more than half. The numbers were presented at the Havas Retail Summit 2026.

Advertisers say Google Ads is cancelling promotional credits after the qualifying spend. One $3,200 credit was invalidated more than a month later.

OpenAI has named Adform one of its technology platform partners for ChatGPT ads in Europe. Volkswagen and Vodafone are already running tests.

American Express said on 9 September that 90 percent of British adults belong to a loyalty scheme, and that the average person is signed up to 12 of them.

YouTube Shopping is now open in the Netherlands, Google said on 11 September, with Bol as the first large retailer in the affiliate programme.

From 27 September, generic green claims are banned in advertising across the European Union under Directive (EU) 2024/825.

Heidi Klum meets a version of herself from the 1990s in a new s.Oliver film that went live on 10 September. The younger Klum was made with artificial intelligence.

YouTube research published on 10 September 2026 found that 77 percent of American viewers call YouTube creators widely known, against 79 percent for Hollywood celebrities.