Archive

Four in five German companies want to move more marketing work in-house, according to a GWA whitepaper published on 15 September 2026.

Mastercard expects more than one in ten online shoppers to buy through AI agents by 2030, about 300 million people.

Google has started paying selected publishers when their pages feed its AI answers, Digiday reported on 14 September 2026.

Kroger said on 11 September that profit at Kroger Precision Marketing grew 24 percent in its second quarter, while identical sales rose just 0.2 percent.

Ajit Mohan leaves Snap's chief business officer role at the end of 2026. Ronan Harris takes over global advertising sales.

Snap announced the Commerce Power Pack on 10 September 2026. Dynamic Product Ads are now available inside Chat for every advertiser.

Australia wants Instagram, TikTok and every other large platform to tell users they can turn the algorithm off.

Google's John Mueller said on 10 September that Search Console cannot map the old position 1 to 10 scale onto AI search results in a way that helps site owners.

Emma Chalwin becomes chief marketing officer of Accenture on 1 October 2026. She joins from Workday and reports to Julie Sweet.

Hershey has announced the largest US campaign for Cadbury to date. Five handmade Swarovski clutches carry it onto a New York Fashion Week runway.

Microsoft has built Copilot into its Curate platform and says roughly 70% of real-time bidding spend already runs through private deals.

AMC has opened a free streaming service in Czechia and Slovakia. SELEKT Light replaces AMC Mikro, needs only a registration and, AMC says, carries no advertising.