
Meta partnership ads with creators pass a $15bn yearly run rate. Ad prices rose 14%
Ad revenue reached $63.06bn in the third quarter. Ads shown grew 10% and the average price per ad 14%, while a $25bn court ruling landed the same day.

Ad revenue reached $63.06bn in the third quarter. Ads shown grew 10% and the average price per ad 14%, while a $25bn court ruling landed the same day.

The shareholder letter blames a slower rollout of ad features. Total revenue rose 12% to $12.9bn and shares fell nearly 6% after hours.

OpenAI added 26 markets on 21 October and told advertisers that automatic rewrites of headlines, text and landing pages will be on unless they opt out.

Google is testing ads in AI Mode that can draw on summaries from a user's Gmail, Photos and other linked apps. Advertisers get no new controls.

Bauer Media Group is buying eisbach.media from Goldbach Group, its first step into outdoor advertising in Germany. The price was not disclosed.

Meta's updated Commercial Terms, live from October 30, allow it to crawl the websites of businesses on Facebook, Instagram or WhatsApp and use the content to train its products.

Sun Life Financial now writes its brand as one word. The rollout starts in digital channels.

Ad budgets of the 25 biggest US advertisers grew 56% since 2019, but their revenue grew 73%, WARC Media found.

Meta has launched four brand ad products. Ads Super Burst sells guaranteed reach in windows of 3 to 24 hours and is rolling out this month.

Obsidian Media pays DKK 400,000 in Denmark for product tests it never ran. From 12 November, Claude's rules also ban sites built to steer AI answers.

The Danish Consumer Ombudsman fined Obsidian Media DKK 400,000. Its five review sites looked like independent tests but earned affiliate commissions and never tested the products.

Google has started the US rollout of Universal Cart in Search and the Gemini app, five months after showing it at I/O. YouTube and Gmail, promised in May, are not part of the launch.
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