Home
Saturday, 26 September 2026 WARSAW 12:58 NEW YORK 06:58
AI · Search · Performance · E-commerce
Just in

WDR cuts 76 programmes by the end of 2027. Its portfolio halves by 2030

Latest

Archive

Aerial view of a stylish shopping mall showcasing escalators and well-organized retail displays.
E-commerce

Mall owner Simon starts selling ads using visitor data

Simon Property Group, the largest owner of shopping malls, has started selling ads. It builds audiences from loyalty and Wi-Fi data and shows the ads on almost 4,000 screens.

2 Sep 20264 sourcesAdExchanger, Chain Store Age, MediaPost, Digiday / Modern Retail
Aerial view of Tokyo skyscrapers with Tokyo Tower visible, showcasing urban architecture.
Agencies

Dentsu and Itochu to take Dentsu Soken off the stock market

Itochu will buy up to 38 percent of Dentsu Soken at 2,880 yen a share and run it with Dentsu as a joint venture. Dentsu keeps 61.78 percent, and the company will leave the Tokyo stock market.

2 Sep 20265 sourcesItochu press release, Itochu tender offer notice (PDF), Dentsu Group press release, MLex, Campaign US
Hand holding remote control pointing at a blurred TV screen in a cozy indoor setting.
Media

Apple TV price in the US rises to $14.99 a month

Apple TV now costs 14.99 dollars a month in the United States, two dollars more than before. The price also went up in Brazil, Chile and Mexico.

2 Sep 20265 sourcesMacRumors, 9to5Mac, TidBITS, Wirtualne Media, Telepolis
A judge in robes writing on a document at a desk in an office library with law books.
AI

Polish ad industry works out who labels AI content under new EU rules

New EU rules say an ad needs an AI label only when it looks real enough to fool people. Polish agencies, advertisers and lawyers now agree on who has to add that label.

2 Sep 20265 sourcesWirtualnemedia.pl, IAB Polska (primary guide, PDF), Gazeta Prawna, Wirtualnemedia.pl (Komentarze WM video), Prawo.pl
Front of a new apartment building in a city street
AI

Warsaw developers make Towarowa22 brand campaign entirely with AI

AFI, Echo Investment and Archicom have launched an image campaign for their Warsaw quarter in which every picture was made by AI, including a modern version of the city mermaid. Three people made it in under a month.

2 Sep 20263 sourcesWirtualnemedia.pl, PROTO.pl, PropertyNews.pl

Published by IMARKETING Sp. z o.o., Al. Jana Pawla II 150/127, 31-864 Krakow, Poland. Company register (KRS) no. 0001203282, VAT ID PL6751820741.  ·  Editorial office: Al. Jana Pawla II 150/127, 31-864 Krakow, phone +48 516 110 813, editor@marketingnewsroom.com.  ·  Editor-in-chief: Grzegorz Kubicki.  ·  Corrections: editor@marketingnewsroom.com.