
YouTube brings shopping affiliate to Germany with MediaMarkt, Saturn and Kaufland
YouTube starts its Shopping affiliate programme in Germany with MediaMarkt, Saturn, About You and Kaufland as launch partners.

YouTube starts its Shopping affiliate programme in Germany with MediaMarkt, Saturn, About You and Kaufland as launch partners.

Volkswagen's board is planning to end the Seat car brand by 2029, with the sporty sister brand Cupra taking on the role.

ZDF has switched on more than 15 themed channels inside its streaming app. The line-ups are put together automatically and change every day.

The Saturday Evening Post will stop printing after 205 years. Its last paper issue is dated January and February 2027.

WPP plans to remove up to 1,000 more roles before the end of 2026, on top of about 11,000 that have gone since January 2025.

PlusLiga becomes Tauron Liga from the 2026/2027 season. The four-season deal is worth 88 million zlotys.

Harper's Bazaar Poland went back on sale on 3 September. The first issue runs to 336 pages, 102 of them advertising.

TikTok has renewed its NFL partnership for several years and is extending its Pulse Premiere ad product to the league’s member clubs.

Poland’s broadcasting regulator checked 2,000 commercials involving children. Around 98 percent followed the industry charter; sweets and loans caused most of the rest.

Google is switching AdSense to begin-to-render counting on 17 February 2027. Ads that download but never appear will stop counting.

PepsiCo has moved its worldwide media account to Publicis without holding a pitch. Omnicom had run the work in most big markets for more than 25 years.

The UK advertising regulator banned a Sports Direct discount advert because the retailer could not show the product had really sold at the higher price. Frasers Group is appealing.
Published by IMARKETING Sp. z o.o., Al. Jana Pawla II 150/127, 31-864 Krakow, Poland. Company register (KRS) no. 0001203282, VAT ID PL6751820741. · Editorial office: Al. Jana Pawla II 150/127, 31-864 Krakow, phone +48 516 110 813, editor@marketingnewsroom.com. · Editor-in-chief: Grzegorz Kubicki. · Corrections: editor@marketingnewsroom.com.