American Express said on 9 September that 90 percent of British adults belong to a loyalty scheme, and that the average person is signed up to 12 of them.
YouTube Shopping is now open in the Netherlands, Google said on 11 September, with Bol as the first large retailer in the affiliate programme.
From 27 September, generic green claims are banned in advertising across the European Union under Directive (EU) 2024/825.
Heidi Klum meets a version of herself from the 1990s in a new s.Oliver film that went live on 10 September. The younger Klum was made with artificial intelligence.
YouTube research published on 10 September 2026 found that 77 percent of American viewers call YouTube creators widely known, against 79 percent for Hollywood celebrities.
UNIFY Group said on 10 September that it has exclusive rights to buy the French science titles Sciences et Avenir and La Recherche from LVMH.
Orbit Media says 13.9 percent of the content marketers it surveyed report strong results from their work, the lowest figure in the twelve years it has run the study.
Organic visibility at Germany\u2019s biggest online shops fell 16.7 percent in a year, according to a study by Sistrix and LEAP. The trade title etailment published the figures on 3 September 2026.
YouTube is opening Watch With, its live reaction tool, to more creators. The platform confirmed the wider rollout on 8 September 2026.
Telly said on 10 September that its television home screen advertising can now be bought programmatically, through Magnite, with The Trade Desk and Teads buying.
Google Ads has started showing advertisers a beta experiment that compares different budgets and campaign targets. Search Engine Roundtable described the option on 10 September 2026.
AlterCast, a Polish startup, has opened a marketplace where people license their face for advertising made with artificial intelligence.
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