Pinterest made no more money in Europe than a year ago, and Meta's European growth fell almost five points. Of six big platforms, only Microsoft sped up.
The framework follows a public consultation earlier this year. A working group led by Magnite’s Will Hunter wrote it.
IAB Europe's 2026 AI report, out on 24 September, finds 58% expect agentic ad buying in real use within a year and 48% with written AI rules.
IAB Canada president Sonia Carreno will lead IAB Europe from next quarter. Townsend Feehan steps down after 12 years.
IAB Europe published a second draft of its in-store retail media standards on 17 September. The industry can comment until 23 October.
Published by IMARKETING Sp. z o.o., Al. Jana Pawla II 150/127, 31-864 Krakow, Poland. Company register (KRS) no. 0001203282, VAT ID PL6751820741. · Editorial office: Al. Jana Pawla II 150/127, 31-864 Krakow, phone +48 516 110 813, editor@marketingnewsroom.com. · Editor-in-chief: Grzegorz Kubicki. · Corrections: editor@marketingnewsroom.com.