Programmatic and media buying

UK ad tech start-up pubX raised $5m in a Series A round led by Chicago Ventures. It also bought Compliant, which scores ad inventory for quality.

Both sides accept the core remedies, from Prebid access to separate DFP and AdX contracts. They disagree on deadlines, global reach and the monitor's powers.

AppLovin asked a San Francisco court on 29 September to stop Unity's Ad Quality tool collecting data on ads AppLovin wins. Unity calls it retaliation.

The iOS 27 Safari browser stopped loading adsrvr.org, the domain The Trade Desk uses to deliver ads. AdExchanger reported it on 29 September 2026.

VIOOH has connected more than 500 digital screens in Spain and Portugal run by TuMedio. The two companies announced the deal on 29 September.

PubMatic and Silverpush said on 24 September that buyers can pick connected TV ads by episode, across 28 of the 30 largest streaming services.

Taboola is putting the signals it gathers on publisher pages into one profile and selling it to performance buyers.

The verified u/hbomax account on Reddit was taken over and used to run 108 fake ad variants for about two days before the platform locked it.

Taboola will pay 64 pence a share for Dianomi, plus up to 24 pence more. The London-listed network sells finance ads on sites such as Reuters and CNN Business.

Microsoft has built Copilot into its Curate platform and says roughly 70% of real-time bidding spend already runs through private deals.

Telly said on 10 September that its television home screen advertising can now be bought programmatically, through Magnite, with The Trade Desk and Teads buying.

Google will allow personalised targeting for alcohol ads on YouTube from 30 October. Poland is one of four countries left out.