Archive

Taboola is putting the signals it gathers on publisher pages into one profile and selling it to performance buyers.

Melissa Fein moves from Asia Pacific to run and grow Accenture Song’s media business in the United States from 1 October.

Every Shopify store is now listed in Meta's Muse by default, with payment handled by Shop Pay.

Chartbeat's September report shows search sending news sites less than half the readers it sent two years ago.

Target has launched a brand campaign called Inside Out, built around its red shopping bag and its design history.

A Dutch court has banned Lidl from selling copies of five Birkenstock sandal models, with a 5,000 euro daily penalty.

Instacart says retailers selling at in-store prices grow about 10 percentage points faster than those adding a markup.

Google is folding Dynamic Search Ads into AI Max, with the last campaigns moving in February 2027.

Cherub now sets creator advisory stakes at 0.1% to 3% at seed stage, as brand deals turn into equity deals.

A Microsoft patent describes pausing a game to show an advert, with credits worth 15 to 60 minutes of play in return.

Digital advertising supported 2.6 million UK jobs in 2026, according to a Public First study for IAB UK.

AI Brief now covers seven more languages in beta. A new report will link search terms, ad assets and landing pages.