AMC launches free SELEKT Light in Czechia and Slovakia

AMC launched SELEKT Light in Czechia and Slovakia on 9 September 2026. The service is free and asks only for a registration. AMC Global Media says it carries no advertising. It replaces AMC Mikro, which closed on 6 August.

Registration replaces a subscription

There is no monthly fee and no advertising. A viewer signs up and gets the catalogue. One account works on up to five devices and allows three streams at the same time. SELEKT Light runs in a browser, on Android and on iOS. The interface is in Czech at launch.

Nations League and Champions Hockey League sit next to the films

The catalogue mixes action films, comedies, dramas, crime, westerns and children’s programmes with local titles such as Zakazane zony and Tatry na taliri. Live sport is the part that matters most to the rest of the market: UEFA Nations League, Europa League and Conference League, Champions Hockey League, and PDC European Tour darts. Free live sport pulls a scheduled, predictable audience, which makes SELEKT Light a competitor for viewing time with paid services in the region.

Applicaster technology is meant to make the next market cheap

AMC built the platform on Applicaster’s Zapp system. Csaba Szaniszlo, a vice-president at AMC Global Media CE, tied that choice to scale across the region. Levente B. Malnay, CEO of the unit, described the service as one place holding content from across the group’s portfolio. AMC ran the same model in Hungary before bringing it west.

Free services keep spreading across European television

The pattern is familiar. ZDF added more than 15 themed channels to its app this year, and Netflix raised prices while pushing viewers to its ad tier. Paid services are getting more expensive, and free ones are getting broader. SELEKT Light sits on the free side without advertising: AMC uses it to keep viewers inside its own portfolio.

AMC Mikro closed on 6 August, SELEKT Light opened on 9 September

Those two dates set the timetable for the region. The Czech interface is what launched; there is no announced date for other language versions. Viewers in Czechia and Slovakia have one more free service that did not exist a month ago.

Correction, 15 September 2026: an earlier version of this article said SELEKT Light was an ad-funded service and carried advertising. AMC Global Media has told us the service carries no advertising and is free after registration. That reading was ours, not a statement from the cited sources. The headline, the standfirst and the text have been corrected.