https://marketingnewsroom.com/performance/programmatic/taboola-realize-id-open-web-intent/Marketing Newsroomen2026-09-24T12:05:00+00:00Taboola launches Realize ID to join up open-web signals. It reports 2.4x conversion gainshttps://marketingnewsroom.com/agencies/news/accenture-song-melissa-fein-us-media/Marketing Newsroomen2026-09-24T11:35:00+00:00Accenture Song puts Melissa Fein in charge of US media. She starts on 1 Octoberhttps://marketingnewsroom.com/ecommerce/shopify-shop-pay-checkout-meta-muse/Marketing Newsroomen2026-09-24T11:05:00+00:00Shopify brings Shop Pay checkout into Meta’s Muse. Its stores appear there by defaulthttps://marketingnewsroom.com/seo-ai-search/seo/google-referrals-publishers-fell-chartbeat/Marketing Newsroomen2026-09-24T10:33:08+00:00Google referrals to publishers fell 40.2% in a year. Direct and dark social grewhttps://marketingnewsroom.com/brands/creative/target-inside-out-brand-campaign-red-bag/Marketing Newsroomen2026-09-24T09:30:00+00:00Target builds its holiday campaign around the red bag. RAYE provides the songhttps://marketingnewsroom.com/brands/branding/lidl-birkenstock-gelderland-court-ruling-sandals/Marketing Newsroomen2026-09-24T09:00:00+00:00Dutch court bans Lidl from selling five Birkenstock copies. 5,000 euros a day if it doeshttps://marketingnewsroom.com/ecommerce/instacart-no-markup-retailers-growth-gap/Marketing Newsroomen2026-09-24T08:30:00+00:00Instacart says no-markup retailers grow 10 points faster. Eight chains have dropped themhttps://marketingnewsroom.com/ai/ad-tools/google-dynamic-search-ads-ai-max-migration/Marketing Newsroomen2026-09-24T08:00:00+00:00Google moves Dynamic Search Ads to AI Max. The rest switch in February 2027https://marketingnewsroom.com/social-creators/creators-equity-stakes-brand-deals-cherub-range/Marketing Newsroomen2026-09-24T07:30:00+00:00Creators are asking for equity, not just a fee. Cherub puts the range at 0.1% to 3%https://marketingnewsroom.com/media/tv-streaming/microsoft-patent-game-pausing-ad-breaks-credits/Marketing Newsroomen2026-09-24T07:00:00+00:00Microsoft patents an ad break that pauses your game. Watching buys 15 to 60 minuteshttps://marketingnewsroom.com/data-measurement/reports/iab-uk-public-first-digital-advertising-economy-report/Marketing Newsroomen2026-09-24T06:29:44+00:00Digital ads added 175 billion pounds to the UK economy in 2026, Public First findshttps://marketingnewsroom.com/ai/ad-tools/google-ai-brief-languages-ai-max-report/Marketing Newsroomen2026-09-23T12:40:00+00:00Google takes AI Brief to seven more languages and adds an AI Max journey reporthttps://marketingnewsroom.com/performance/sem/google-ads-gun-accessory-ads-pilot-us/Marketing Newsroomen2026-09-23T12:10:00+00:00Google Ads will allow some gun accessory ads in US Search from Octoberhttps://marketingnewsroom.com/ai/ad-tools/equativ-chatgpt-ads-partner-12-markets/Marketing Newsroomen2026-09-23T11:40:00+00:00Equativ becomes a ChatGPT Ads partner in 12 markets, including Polandhttps://marketingnewsroom.com/people/sonia-carreno-iab-europe-chief-executive/Marketing Newsroomen2026-09-23T11:10:00+00:00Sonia Carreno to become IAB Europe chief executive next quarterhttps://marketingnewsroom.com/brands/branding/stella-artois-champions-league-beer-partner-2027/Marketing Newsroomen2026-09-23T10:36:49+00:00Stella Artois becomes Champions League beer partner from July 2027